GOAL
A local honey business from Rochester, NY reached out to have my help with their small branding project. I was initially just going to design the logo but after finishing the client added in business cards and the labels for the honey jars. The client wanted to incorporate bees and a hive or a honeycomb pattern.
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ELEMENTS
Logo, Business Card, Stickers, Labels
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SOLUTION
After a bit of back and forth to learn the style that the client wanted, I chose a design that still had the pieces that they wanted but in a way that was a little less busy. I wanted the design to stand out against others that would have a similar aesthetic. I also decided on a design that didn’t necessarily need the color to be able to stand out. I like how the typeface brings a vintage feel to the more modern design.